Vipshop Case

The application of anti-counterfeiting labels improves product safety and sustainable brand development

Our company provides Vipshop Group with labels for anti-counterfeiting of Vipshop's high-end products. One of our patents is "a sunlight temperature-controlled color-changing anti-counterfeiting label". This anti-counterfeiting label combines the dual characteristics of light color change and temperature color change. Through the combined use of light-changing ink and temperature-changing ink, a special color effect is achieved, and the security of product safety packaging and brand anti-counterfeiting is improved. This patent is applied to anti-counterfeiting labels so that consumers can verify the authenticity of the product through simple light or temperature changes. This intuitive anti-counterfeiting method helps to enhance consumers' shopping experience and enhance their trust in the Vipshop platform. The customer has been cooperating since 2013.